Consulting STRATEGIC CONSULTING Mᴀʀᴋᴇᴛɪɴɢ sᴛʀᴀᴛᴇɢʏ Mᴀɴᴀɢɪɴɢ ɢʀᴏᴡᴛʜ Bʀᴀɴᴅɪɴɢ ᴀɴᴅ ʙʀᴀɴᴅ ᴇǫᴜɪᴛʏ Pʀɪᴄɪɴɢ ᴀɴᴅ ᴘʀɪᴄᴇ ɪᴍᴀɢᴇ Cᴏɴsᴜᴍᴇʀ ᴅᴇᴄɪsɪᴏɴ ʙᴇʜᴀᴠɪᴏʀ EXPERT CONSULTING Iɴᴛᴇʟʟᴇᴄᴛᴜᴀʟ ᴘʀᴏᴘᴇʀᴛʏ ɪssᴜᴇs Tʜɪʀᴅ-ᴘᴀʀᴛʏ ʀᴇsᴇᴀʀᴄʜ ᴀɴᴀʟʏsɪs ᴀɴᴅ ᴠᴀʟɪᴅᴀᴛɪᴏɴ Bʀᴀɴᴅ sᴛʀᴇɴɢᴛʜ ᴀɴᴅ ʙʀᴀɴᴅ ᴇǫᴜɪᴛʏ Cᴏɴsᴜᴍᴇʀ ᴅᴇᴄɪsɪᴏɴ ʙᴇʜᴀᴠɪᴏʀ Mᴀʀᴋᴇᴛɪɴɢ ᴍᴀɴᴀɢᴇᴍᴇɴᴛ ᴀɴᴅ sᴛʀᴀᴛᴇɢʏ